HOW TO HANDLE CONSOLIDATORS IN YOUR AREA
Win Your Perfect Audience – Find Your Perfect Customers
NO MORE BLINDSPOTS IN THE ROAD!
What’s Your Plan?
Consolidators are in your market now researching where to land. They’re doing their due process to see if it makes sense to “put up a shop” just down the street from yours. Ask us what we’ve seen happen in 8 years.
What is your strategy to compete or keep them out of your market altogether?
ALWAYS KEEP YOUR BRAND IDENTITY!
Keep your own brand, identity, and local market share. Never Re-brand your name away. The community you serve should know you through your involvement and your name. That’s why we prefer Certified Collision Group and became a Vendor for them.
Franchise websites give Authority only to the Franchise name. It isn’t easy to rank your own name inside of a franchise website FULL of body shops. Some even take your Google Business Page and put it in their name, giving them ALL the authority (and it’s against Google’s rules).
An Independent Body Shop can brand its own name easily in the community by digital marketing and community involvement.
CONSUMERS WANT TO KNOW WHY THEY NEED YOU.
By keeping your own identity, you can easily become the Authority!
When you are stuck on a website full of competitors, they may choose to drive elsewhere or lose interest and bounce because their websites are packed full of stuff about other shops.
We have evaluated thousands of websites over the last 8 years and have determined most body shops are not prepared for the digital onslaught of consolidators. Combine a weak website structure, poor social media engagement, poor reputation management, and a limited amount of reviews from your raving fans, and the consolidators will take over quickly.
In this day and age of self-serve convenience, people just want their car fixed.
Where do you think they’ll go?
They turn to their digital device and search for a body shop’s SERVICES – NOT the Body Shop Name…
CONFIDENT YOU’LL SHOW UP?
HOW CAN SEO HELP?
We are Technical SEO Specialists first and foremost. For the last 8 years, all we have done is automotive SEO, website creation, and keyword content structure. We also offer a full suite of digital marketing tools for “off Page SEO” that help any business out there.
We don’t just manage your digital presence; we help it grow using data and tested SEO techniques.
At Auto Web Tuners, we make your website speak to the Search Engines using a language developed in collaboration with Google, Bing, and Yahoo. Content with keywords is optimized, and then it’s structured like a map for the search engines to find it FAST.
Technical SEO has been used for years and tweaked as the algorithms change. It takes time, but when it’s correct,
EVERY. SINGLE. TIME.
We have substantial data proving our ability to back up what we say. We have brought shops from the brink of ruin to the forefront in their local market. It’s one of the best feelings to know we actually helped save a community business along with its jobs.
We can be your best friend when competing with the consolidators.
HOW SEARCH ENGINES SEE YOU AS AN AUTHORITY
Once the technical optimization is complete, and your social media starts picking up, Google sees you as part of the community that people Know, Like, and Trust. When your website starts getting more and more clicks, you are now Relevant in the Search Engines. You can KEEP the ball rolling faster with just a few tweaks.
If you never do another thing to your website, you’ll get FREE traffic forever.
Or, you can continue with ongoing SEO. Then, your shop will always be Relevant and the Overwhelming “Authority” Option down the First Page of Search.
We have data to prove our work from many industries and are glad to share it with you.
HOW IS YOUR DIGITAL AGENCY HELPING YOU?
Do you even know what to ask? Is there transparency?
How do you validate their existence except for making the monthly payment?
Reports are great, but have they taken the time to explain them and the data?
You need to know what they are doing and how it will help you.
We started Auto Web Tuners Over 8 Years Ago
to give the Independent Shops and Midsize MSO’s a digital leg up.