It’s a method of structuring your website to ensure when someone Googles your Service or Category, (not just your name) your website shows in the search results.
It pulls in Organic Traffic searching for your services and will continue to work for the life of your maintained website.
SEO increases your website’s visibility in organic search results. It helps to rank more pages up higher in the SERPs (Search Engine Result Pages).
In turn, it drives more website visitors and increases conversions to your website (appts., sales, estimates, scheduling, etc.).
SEO Drives Website Rankings & Visibility…Period.